Creative DeZine Season 1 was my first solo project on Adobe Live. Over six hour-long episodes, I walked viewers through the process of designing a DIY zine, combining tools like Adobe Firefly, Illustrator, and Photoshop to create something fun and accessible.

The Challenge:
This was my first time leading a live-streamed project on my own. Tackling a six-hour series while preparing content that flowed smoothly and kept the audience engaged was a huge learning curve. I also wanted the project to feel approachable for viewers, regardless of their skill level, and offer practical ways for them to work alongside me.

The Process:
Concept Development: Using Adobe Firefly, I brainstormed the theme and visual direction for the zine. Creative Juice took shape as a playful concept that encouraged creativity and experimentation.

Character Creation: CJ, the zine’s mascot, became the centrepiece. I started with rough sketches and then expanded CJ into a character library in Adobe Illustrator, building multiple poses and expressions that added personality to the zine.

Design Execution: Each episode focused on specific parts of the process—refining layouts, building characters, and experimenting with typography. I also shared working files, so viewers could download and create their own versions alongside me.

Printing and Folding: I made the zine printable at home or through a professional printer. To make it even easier, I created tutorial videos showing exactly how to fold it, turning the design into a functional, shareable piece.

Merchandise: To expand on the Creative Juice theme, I designed a set of stickers and tote bags inspired by the zine. These pieces carried the zine’s playful energy into physical, everyday items, offering another way to engage with the project.

The Impact:
Creative DeZine resonated with viewers who followed along and shared their own progress. The project was interactive, practical, and gave participants something tangible to take away. Its success led to a second season, which builds on everything I learned while continuing to focus on accessible design and creativity.

What’s Next?
Season 1 taught me a lot—how to lead a live project, keep the momentum across multiple episodes, and create resources that people actually use. For branding, marketing, merch and fun!

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WATCH HERE

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